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August 2014
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It's not hard to create easy videos that you can share on YouTube and Instagram. In this episode, you're going to learn how to tell your entrepreneurial story through the amazing power of video from "Visual Sto­ry­teller Extra­or­di­naire" Nicole Tate. She's going to share her tips on video making success, plus her video creation dos and don'ts.

What's Discussed in this Episode:

  • How to craft amazing video with the smartphone camera you already own
  • 4 Don'ts of Video Creation
  • Taking away the excuses that prevent you from telling your story through video
  • How to take action and start creating video for YouTube and Instagram

4 Don'ts of Video Creation

  1. Don't go in without a strategy or focus
  2. Don't stray and don't ramble
  3. Don't try to cover it all
  4. Don't think it's too hard

Just Remember

Every story has a beginning, a middle, and an end. Use the beginning to state the problem, the middle to show the solution, and the end to provide a call-to-action.

Resources Mentioned in This Episode:

Connect with Nicole Tate

Connect With The Podcast:

Enjoy the episode? Subscribe to the Podcast on iTunes and leave a 5 star review! The Podcast is also now available to subscribe to on Stitcher Radio.

Direct download: 21-Nicole-Tate-Tell-Your-Story-Video.mp3
Category:Business -- posted at: 2:00am EST

Learn how Nicole Tate landed a video contract for Little Caesar's Pizza Fundraising division. In the episode, she discusses how she used the power of social media and networking to connect with the corporation and ways you can do the same.

What's Discussed in this Episode:

  • How Nicole transitioned from corporate America to being her own boss as an entrepreneur.
  • Nicole's passion for educating young entrepreneurs on social media and video.
  • Why it's important to get involved in your local government to make sure laws are helping small businesses, not hurting them.
  • How Nicole networked her way to a video contract with Little Caesar's Pizza Fundraising division.

Connect with Nicole Tate

Connect With The Podcast:

Enjoy the episode? Subscribe to the Podcast on iTunes and leave a 5 star review! The Podcast is also now available to subscribe to on Stitcher Radio.

Direct download: 20-Nicole-Tate-Increase-Network-Corporations.mp3
Category:Business -- posted at: 2:01am EST

Learn how Sue B. Zimmerman used Instagram Marketing to boost a 40% increase in sales in today's episode.

What's Discussed in this Episode:

  • How to tell your business story through pictures on Instagram
  • Sue explains how there's an equal playing field between small businesses and big brands on Instagram
  • Using strategies like geotagging, hash tagging, direct messaging, and more to grow your brand and audience
  • The differences between a personal and featured Instagram account
  • Using Canva to design amazing social media images
  • The benefits of being on Instagram for your business
  • The clean interface that Instagram provide; free of distractions and ads
  • Searching and using hashtags to see trends in your industry
  • How Instagram attracted a $50k client for Sue
  • Using a custom hashtag for increased engagement

Resources Mentioned in This Episode:

Connect with Sue B. Zimmerman

 

Direct download: 19_Skyrocket_Sales_Instagram_Sue_B_Zimmerman.mp3
Category:general -- posted at: 2:00am EST

Learn the secrets behind how Sue B. Zimmerman is able to launch amazingly successful businesses. From Boxer Rebellion, which grossed more than $1 million in sales it's first year, to Sue B. Do, which gained a 40% increase in sales due to Instagram Marketing, you'll get a backstage pass to Sue's entrepreneurial journey in today's episode.

What's Discussed in this Episode:

  • Sue's entrepreneurial journey that started when she was just 10-years-old
  • How Sue came up with the idea for Boxer Rebellion and how the business made it's first $1 million in sales in it's first year
  • Sue's idea for crafting with double sided tape that started a full fledged business
  • Why Sue thought that Crocs were the next big thing and how she jumped on the band wagon early
  • Sue's desire to start her own brand, Sue B. Do
  • How Sue became an expert in social media marketing for her business
  • How Sue's sales increased 40% just by her using Instagram
  • Sue's desire to teach other small business owners how to use social media marketing

Resources Mentioned in This Episode:

Direct download: 18_Sue_B_Zimmerman_1m_Boxers.mp3
Category:general -- posted at: 2:01am EST

Learn how to rank #1 in iTunes through strategies that Freddie Mixell mentions like: leveraging the Subtitle/Talent name by adding relevant niche keywords, creating eye catching headline titles for your podcast episodes, and more.

In this episode we discuss:

 

  • How to rank well in iTunes
  • Leveraging the Subtitle/Talent name by adding relevant niche keywords
  • Creating eye catching headline titles for your podcast episodes
  • How filling in the keywords box in Libsyn is a waste of time (iTunes doesn’t read these tags anymore)
  • Why you need to build a platform to launch your podcast for success
  • Following the followers of people in your niche on Twitter so you can gain a wider reach of your target audience
  • Creating a Facebook Group in addition to your Facebook Page to gain additional exposure and build a more active audience
  • Turning audio clips of your podcast into sharable videos on Instagram
  • Joining every single podcasting Facebook Group

Resources mentioned in this episode:

 

Direct download: 17_Rank_1_iTunes_Freddie_Mixell.mp3
Category:Business -- posted at: 5:00am EST

Learn how to network with celebrities, the secrets of gaining their trust, and how to interview them for your podcast.

In this episode we discuss:

  • Freddie’s entrepreneurial journey and what interested him in starting a podcast
  • Freddie’s discovery of the Smart Passive Income Podcast and how he binged and listened to every episode
  • Why Freddie decided to launch a podcast
  • Freddie’s advice for planning a podcast
  • How to keep your podcast organized with Google Docs
  • Using a template of questions to save time on the preparation for the interview
  • Why you need a listener avatar for your show
  • How to interview someone like a celebrity
  • The secret to getting amazing big name celebrities on your podcast
  • How Freddie networked with Pat Flynn, Andrew Warren, and other big name entrepreneurs which led to podcast interviews
  • Why networking is the #1 tip for success
  • Common mistakes people make when launching a podcast

Resources mentioned in this episode:

Direct download: 16_How_to_Network_with_Celebrities_with_Freddie_Mixell.mp3
Category:Business -- posted at: 5:00am EST

Learn how to avoid common podcast mistakes, content plan your episodes, develop a great first episode without a long winded introduction, and more in today's episode with guest, Daniel J. Lewis.

In this episode we discuss:

  • Common mistakes that newbie podcasters make
  • How planning sets your podcast up for success
  • Why you need to niche down when launching a podcast
  • How many episodes should you produce before launching a podcast
  • Outlining using basic bullet points for each podcast episode
  • A problem that can occur when you first start podcasting; talking about unrelated stuff
  • What your first episode should consist of
  • How to weave your story into your podcast without creating an introduction episode
  • How to introduce yourself in a concise way on every new episode
  • Setting up a good episode numbering system
  • How to market your podcast successfully

Resources mentioned in this episode:

Connect with Daniel:

Direct download: 15_Podcasting_Easy_With_The_Daniel_J_Lewis_Content_Plan.mp3
Category:Business -- posted at: 7:00am EST

Hear Daniel J. Lewis share why he started a podcast and later a podcast network (the Noodle.mx) in today's episode. Also shared are the things you should consider before joining or starting a podcast network. Finally, learn how you can get the benefits of a podcast network, without joining one.

In this episode we discuss:

  • Why Daniel Started a Podcast Network
  • When & Why Daniel Launched the Ramen Noodle
  • How Daniel Used Audacity to edit his podcast and why he decided to switch to Adobe Audition last year
  • Why Daniel Used Audacity in the beginning (hint: it's free and very powerful)
  • How Daniel Started a Podcast Network
  • The problem that prompted Daniel to create a solution: the Audacity to Podcast
  • The launch of the Noodle.mx Network
  • How new shows are launched on the Noodle.mx Network
  • The differences between "Podcast Networks"
  • Things you should consider before joining or starting a podcast network
  • How to receive the benefits of a podcast network without joining one

Word of Advice

When joining or creating a podcast network consider:

  • Who owns the content?
  • Who receives revenue?
  • How are sponsorships handled?
  • Who maintains the network?
  • What services are provided by the network?
  • Who pays/maintains web hosting & media hosting?
  • What are the branding requirements?
  • What happens if a podcaster wants to leave the network?
  • What happens if a podcaster wants to start an additional podcast on the network or a different network?
  • Do you have a contract written and setup?

Resources mentioned during the episode:

Connect with Daniel:

Connect With The Podcast:

Enjoy the episode? Subscribe to the Podcast on iTunes and leave a 5 star review!

 

Direct download: 14_Quadruple_Downloads_Podcast_Network_Daniel_J_Lewis.mp3
Category:Business -- posted at: 12:09pm EST

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